Generation Y-Z is shaking things up!
And because they’re on the move, they consume a multitude of travel-related content on social networks on a daily basis.
Tourism professionals have a common need: to respond to the desires of 18-35 year-olds, born between 1980 and 2000, whose youth has been impacted by the Internet and cell phones.
Since 2006, Travel-Insight’s expertise in this precious generation for the travel industry has been unquestionable: no digital media dedicated to travel and Millenials existed before TRVLR, which is why it was created.

A project matured in 2019 and created in 2020… For Travel-Insight, to approach 2021 – after a year of travel deprivation – by browsing TRVLR is to plunge into a sublime kaleidoscope!
From interviews and testimonials in video format to inspiring articles to help you plan your next getaway… the site has only just been launched, and already boasts an audience of over 1 million visitors, 1.5 million page views and over 1,500 articles to devour.

Mission complexity :

• Buyout of existing media since 2012 and complete overhaul in 2020
• But with a team of 3 full-time staff + 12 support staff
• News processing + content production with our partners
• An exclusive relationship between tourism professionals & millennial travelers